Sellers
Your Warm & Friendly “Hometown” Realtor®
Sellers
Selling a Home
Selling your home can be an emotional and stressful time. You may be looking forward to moving into a new home or facing the uncertainty of a major move across country. You may be reluctant to leave your memories behind or eager to start new and exciting adventures. Remember, I am here to help you with any of your needs. Call or email me today!
(361) 726-6544 or [email protected]
Setting the Listing Price
In setting the list price for your home, you should be aware of a buyer’s frame of mind. Based on a list of houses for sale in your neighborhood (which can be in the form of a printed list from me, or online search results that you’ve found yourself), buyers will determine which houses they want to view. Consider the following pricing factors:
- If you set the price too high, your house won’t be picked for viewing by prospective buyers, even though it may be much nicer than others in the area. You may have told your Realtor® to “Bring me any offer. Frankly, I’d take less.” But in that list of homes, yours simply looks too expensive to be considered.
- If you price too low, you’ll short-change yourself. Your house may sell promptly, yes, but before it has time to find the right buyer who may have paid more.
NOTE: Never say “asking price!” which implies you don’t expect to get it. To determine the proper listing price for your home, contact me today and I’ll provide you with the following professional services as your Realtor®:
- Furnishing comparable sales (Comps) for similar homes in the neighborhood
- Analyzing local market conditions
- Helping you to determine whether to offer incentives to perspective buyers
- Estimating the net proceeds from the sale of your home
Using Comparable Sales
No matter how attractive and presentable your home may be, buyers will be comparing its price with other homes on the market. Your best guide to what perspective buyers may be willing to pay for your home are what similar properties in your neighborhood have been listed for, or sold for, in the last few months.
I can furnish you with data and sales figures for those “comps” and analyze them to arrive at a suggested listing price for your home. The decision about how much to ask though, is always yours! I will furnish you with data about other homes in your neighborhood presently on the market that I will use to make a “Comparative Market Analysis (CMA).” To help you in estimating a sales price for your home, the analysis will also include data on nearby homes that failed to sell in the past few months, along with their list prices.
This CMA differs from a formal appraisal in several ways: One major difference is that a paid-for formal appraisal will be based only on past sales. In addition, a formal appraisal is done for a fee, while the CMA is a service that I will provide which may include properties are currently listed For Sale, and those currently shown as Pending Sale.
For a normal home sale, a CMA is usually sufficient to let you set an appropriate sales price. A formal written appraisal (which will cost a few hundred dollars) can be useful if you have a unique property; or if there hasn’t been much activity in your neighborhood recently; or if the homes co-owners disagree about the listing price; and any other circumstance that may make it difficult to put a value on your home.
